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Tada logo

On-Demand Transportation & Mobility

Tada Taxi App

AI dispatch that cut rider wait times by 40% — A real-time AI ride-hailing platform with predictive surge pricing, optimal driver dispatch and dynamic route optimisation.

  • Mobile
  • AI Apps
Google Play Live on the web
40%Lower average rider wait
<1sDispatch decision latency
24/7Live fleet optimisation

The Challenge

Inefficient rider-driver matching leading to high wait times and revenue leaks. Dispatch was effectively nearest-available, which stranded drivers in low-demand pockets and left riders in dense zones waiting through repeated declines.

The Ithrive Solution

We developed a real-time AI-powered ride-hailing mobile application built on Python backend logic, with custom algorithms for predictive surge pricing, optimal driver dispatching and dynamic route optimisation. Dispatch scores every candidate driver against ETA, acceptance likelihood and post-trip repositioning value rather than raw distance.

Value Delivered

Bridged the gap between customer and ride provider, cutting wait times by 40% and optimising driver payouts.

Inside The Build

What we actually engineered

Six of the capabilities that made the difference, and why each one was there.

Live tracking

Sub-second driver position streaming over WebSockets with battery-aware location sampling on the driver app.

AI dispatch

Every request scored across the available fleet on ETA, historical acceptance rate and repositioning value.

Predictive surge

Demand forecast per zone on a fifteen-minute horizon, so pricing moves before the shortage rather than after it.

Route optimisation

Continuous re-routing against live traffic, with driver-facing turn guidance and accurate rider ETAs.

Driver earnings view

Transparent per-trip breakdown and heat maps showing where the next fare is most likely to come from.

Trip safety

Share-trip links, SOS escalation and anomaly detection on route deviation.

  • Python
  • FastAPI
  • PostgreSQL + PostGIS
  • Redis
  • WebSockets
  • React Native
  • AWS

More Work

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Google Play App Store Live on the web
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  • Python
  • Django
  • Celery
  • PostgreSQL
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  • Python
  • Django
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